Wet n Wild Color Icon Eyeshadow Palette - I Heart Matte.

For the holidays Wet n Wild has a Walgreens Exclusive collection! You find some of the new and old items located on the Beauty Bar display. The display will include permanent items such as, Color Icon Brow & Eye Liners, Color Icon Eyeshadow Trios, Color Icon Shimmer Pencils, Mascaras, and Color Icon Eyeshadow Collections. The limited edition items are the Color Icon Baked Eye Kits and a Color Icon Matte Eyeshadow Palette.

The item I'm going to be sharing with you today is the Wet n Wild Color Icon Matte Eyeshadow Palette in I <3 Matte. If you didn't know already the Color Icon Eyeshadow Palettes (the 6-pans) are going to be discontinued in January 2012. They will still be around for purchasing until June 2012. Those palettes included matte eyeshadows, so Wet n Wild decided to come out with an entire matte eyeshadow palette.

Retail Price: $4.99
Purchase From: Walgreens

The palette has amazing pigmentation! While this is a matte eyeshadow palette I noticed that the blue and purple eyeshadows finish aren't exactly matte. The blue eyeshadow is more of a satin finish and the purple eyeshadow is more of a satin with little specks of glitter.

Swatches of the Wet n Wild Color Icon Matte Eyeshadow Palette in I <3 Matte!

Are you planning to buy the I <3 Matte palette?

Disclaimer: I'm a Wet n Wild Beauty Ambassador therefore WnW Cosmetics were provided.